Another tailor made software solution is a desktop application for managing members of a company that has a membership-based or customer reward program. The Insurance Institute of Kenya have deployed it to register members, generate a unique member IDs, update member pay history, capture and follow up on member inquiries and send emails to members on update of their details. In a recent customization of the same application for a client who sells shoes, we added the ability to send email and SMS messages to the desired members registered in the system. Apparently this greatly increased the client’s sales as he could send detailed messages to a targeted category of his shoe customers. We removed the payment history module and added search and match modules, sending of bulk SMS to targeted members category among other custom modules as per the client’s requests.
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